
The biggest adult websites in the world are among the biggest websites period. They got that way through crime extortion stolen domains the refinement of traffic trading techniques, and that’s still site’s you’ve never heard of can see a million visitors a day, three times what Fleshbot - which is written about internationally - does.
Bloggers are very fond of trading traffic. We love to put up ‘blogrolls’ (which I hope you all realize is a riff on ‘bogroll’ - Brit slang for lavatory paper) listing who we read and respect. It’s the simplest, dumbest form of traffic exchange and I think it has to change. The clicks in and out aren’t measured, the presence of a link back to you isn’t checked automatically, and there’s no way to reward people who send the most people to you. It’s friendly to the point of idiocy unless you can be sure that your link partners are trustworthy and of equal size (traffic traders call these ‘hard’ links).
Jizz-Bizz webmasters have addressed all of these problems and using software, have added a great deal of science to link exchange. Classic porn-site traffic trades work like this:
- Ivor Dong (sex-blogger) who’s got a big dick but a small blog, visits ‘WaddWorld’, a bigger sex-blog than Ivor’s, and fills in a form for ‘link exchanges’.
- The form immediately checks the URL Ivor enters for a reciprocal link. If it finds one, he’s accepted into the exchange and WaddWorld starts counting the clicks Ivor sends.
- WaddWorld only shows 50 links back to webmasters, but when Ivor’s sent enough clicks to show up in their chart, a link back to Ivor automatically appears at WaddWorld. If Ivor drops out of the top fifty in future, his link disappears.
- Ivor is now receiving a stream of visitors from WaddWorld. In the meantime, he’s installed the same software as WaddWorld and joined a couple of other link exchanges.
- The software treats visitors from WaddWorld in one of two ways, they all see Ivor’s blog, but the links they see to other sites differ depending on where they come from. Some links to Ivor’s other link exchanges, which enables him to send them enough visitors to start getting clicks back. Others see no links to partners at all and Ivor ’skims’ these visitors off and shows them links to his DVD store. The software is smart enough not to show visitors from WaddWorld links back to WaddWorld (Ivor doesn’t want that and WaddWorld doesn’t either).
By applying the send-receive-skim loop to a large number of sites, very significant quantities of traffic can be built up. Setting the ’skim’ low (or to zero) allows sites to ‘launder’ visitors from a number of websites, sending people from site A to site B and vice-versa. That allows a site to send more visitors to its partners than it’s getting itself.
(If this is confusing, imagine building a store between two malls. To get from one mall to the other people have to walk through your store. Each mall sees a stream of people leaving your store and coming into their mall, but you know 99% of those people weren’t headed for your store when they left home. You get credit for filling the mall, but in reality you’re just acting as an intermediary. It makes you money because many of the thousands of people walking through your store stop to buy your stuff).
It can be abused. If you skim more visitors than come to your site of their own accord, you’re leeching from everyone you link to. Worse still the ‘classic’ skim is to re-direct links, so someone who thinks their clicking on one thing, ends up somewhere entirely different - the type of abuse that got adult sites a bad name to begin with.
Done right however, smart trades are a brilliant tool, but one bloggers can’t easily use because trading software tends either to be expensive (hundreds of dollars) or ostensibly free and built to ’skim’ visitors for the benefit of the person who wrote the code. Even the expensive stuff doesn’t hook into blogs the way it should.
So it’s time for a Wordpress plugin to trade traffic intelligently and fairly. It’d make vastly more sense than a dumb ‘blogroll’ and could introduce millions of people to blogs they’d never have found otherwise - why has no one written one yet? (there’s this but I don’t trust it - could it be hacked into something better?)
I’d go as far to say a ’smart’ blogroll should be part of the standard Wordpress install. I’d love to be able to offer links from SugarBank to anyone whose blog I like, without having to commit to 500 outbound links, or linking to blogs than don’t link back.
Coders c’mon… let me know as soon as your ready (sometimes I wish I’d stuck with programming myself…) People want this.
What’s the name of the expensive auto-blogroll software you speak of? Would be interesting to look at that in detail before building any kind of plugin.
Paul - your blog’s quite a looker. Kudos. There are a million out there. X3’s big - UCJ is the current ‘in crowd’ fave and has been for a while. More here: http://adultwebmasterinfo.com/ucj/
I am pretty sure that “blogrolling” actually is derived from “logrolling,” a term used to characterize the symbiotic/sycophantic relationship that occurs when authors give each other’s books favorable reviews.
Here’s one source: http://www.microcontentnews.com/resources/glossary/blogrolling.htm
Sam,
Is it not possible for sex blogs to use the existing porn-site traffic trades? Are there programs you would recommend for or against?
I’m guessing that if there was something you liked, you’d have implemented it here… but I guess it’s still a question worth asking.
Sam - Dirty minds think alike, apparently. A while back I implemented a simple, lightweight tradescript for NLP. Have a look:
http://www.nakedloftparty.com/gallery/
Mine is a textpattern plugin but I imagine a port to WP would be trivial. Obviously there’s more I can do feature-wise.
As much as I’d like to track outbound and inbound links via a script redirect, I’ve stuck with hard links and log-spidering, primariy for SEO purposes. Google-juice (and the high-quality search traffic that results from it) is more important for a text-heavy site like NLP than it is for the typical babelog.
I still believe there’s value to curated links (my eyes tend to glaze over when I see a long list of automagically generated referrers) so I’ve taken a hybrid approach.
Although I’m not sure of the finer points of what such a plugin should do, I wrote something that does the basics:
http://www.hotcouple.co.uk/link-trade/
Any feedback and/or assistance would be appreciated.
BA - I’m not sure that the existing solutions are blog friendly and most of them are aimed at TGP sites who do a lot of complicated skimming.
Will - your link’s not working for me. Are you the world’s fastest coder or is that something you had up before?
Lenora - next you’ll be trying to tell me that ’stick-shift’ isn’t so named because most shifter look like cocks. Where do you get this crazy ‘logroll’ stuff anyway? Who ever heard of a ‘log’, ‘rolling’ - phleeease…
Lex - your programming skills impress me. Nice job. A ‘Godzilla’ traffic trader with a simple front end should be easy to program and make ad-hoc networking easy. Come to WP and then you’ll cave an excuse to program it.
Are using a Mac? Someone found the site that I rather wouldn’t have and through an overly complicated scheme I convinced them it was nothing to do with me… Part of that involved throwing an error if a Mac tried to access it though.
Glad you reminded me that was still on there. Of course if you’re not using a Mac, I’m stumped…
I think maybe “the coder most suffering from insomnia right now” would be a better description
(Thanks for the kind words re my blog
Two things here Sam.
A/ - I think you’ve already contribuited heavily into increasing traffic with the bloggasm… I had a reader on my old blog that told me where my referals were coming from and which links where being hit at which sites… Bloggasm was among the highest referers.
B/ a question… when i closed my old blog due to an identity crisis (i.e: someone who knew my real identity was reading my blog!) all i did was remove all the posts and put up one stating to email me. i’ve screened the emails and have replied to requests for the new address. I’ve also contacted those who had me in the blogrolls and they have updated their info (including the change of nickname.) but obviously my readership has dropped dramatically. where i was receiving 800 unique hits a day (only 50% return visitors) i’m now receiving about 40 uniques a day…
How can i increase this again? any suggestions? I’d really appreciate the advice.
Cuddleslut (aka Lionette)
update on the address listed on the last post - sorry - typing too fast and not paying attention!
Will - I am on a Mac. I can’t believe you put me in the ghetto…
Paul - it’s easy to say when it’s true. What can I say, that’s a foxy blog on a great URL. ‘SiteVista’s’ a product I spec’d a while ago (my version was going to be free). You’re doing great work, kudos.
I did remove the Mac-block by the way
Will - damn. You are a skilled gentleman, I’m awed. I’d love to help you work on this but all I can offer is advice. Things to think about:
1) People will cheat. The basic toolset’s one-thing, spotting cheating’s another thing entirely. Could an ‘Akismet’ style of fraud detection be implimented, where ‘clicks’ were compared accross blogs and spam detected via volume (okay - getting carried away).
2) I haven’t installed it yet, but a ‘key’ feature would be a form bloggers could use to sign themselves up. The blog owner could then ‘block’ trade they didn’t approve, or just leave the code to run attended. That’s the key for a blog like this. Getting link partners without having to do deals. Very simple, very powerful and very fair.
3) A ‘tag’ that could be use to manage skim. I.e. Anywhere the skim tag was entered would display a variable link which could flip between two states. normally it would display the URL you wanted most visitors to say (a traffic trade partner for instance) but if you wanted to ’skim’ 2% the URL would rewrite and display your ’skim URL’ for 2 out of every hundred page loads. You could use the skim tag more than once on the page, or create more than one skim tag (via editing a file in the plugin folder?) and use them in a number of places. This would be a ‘friendly’ skim as no one would ever click on a link expecting to go one way and finding themselves womewhere else. It would be great if the skim-link could be a graphic or text.
4) A ‘nudge’ to make things interesting. Moving a link chosen at random to the top of the list or referrers every hundred cycles. A way to give little guys a chance as long as they meet some (very minor) minimum.
5) Displaying the list of reffer as ‘most recent incoming’ instead of total volume. Again, it makes it easier for the little guys.
6) Magic hover-lazers that see through clothing. But only girls. Man, that would be freakign awsome.
Will I’m totally overexcited at this point. I don’t expect you to do this but would love to encourage anyone curious to pick up the batton. If this does come together I’ll give it strong support here. If non-bloggers can start trading with blogs this easily the possibilities are really massive.
Damn - I’ll host a URL for the thing if you like (SugarRoll? Willgasm?)
We are not worthy…
1) Hmm, big one… maybe think about it later
At the moment it limits to once per IP address.
2) Done.
3) Pending. Perhaps it should allows arbitrary HTML fragments instead of just links…
4) Not done. Is this really necessary if using the most recent referrer idea?
5) Done. Links can be shown in order of last referrer or best referrer. Or both. In my sidebar it shows the five latest and then the five best (it automatically avoids duplicating so it’s actually the best five that aren’t in the five most recent).
6) My gay friends spend more money on porn than any of my straight friends (including me) - I think expanding this to guys would help with funding
Will this is terrifying. I write stuff down and you do it. It’s like being listened too. Before i say anything else I should look at what you’ve got, I’ll install this bad-boy tomorrow.
On point 2 - can the form be linked and therefore only visible when people click to see it?
On point 3 - that’s what I meant. Any code (including PHP?) should be insert-able to replace a link as ’skim’
On point 4 - you’re absolutely right. I was writing stream-of-conciousness style and point 3’s redundant.
Feel free to email me, this is a little impersonal. When I’ve played with the plugin I’ll tell you what I think in detail. (I’ll also try and think of any other coolness we might ad).
It would be great if the list of referrers displayed as a list of variable length, with user selectable tags in front and behind each item (a lot of plugins I’ve seen do that). This might be in place already, if so kudos - it’s makes skinning the results a lot easier. It’s also cool to be able to select if the number of clicks received is shown or hidden.
Staggering Will